![]() So, at the very least, you’ll need a camera to capture video of your podcast recording. Sure, you might get some clicks, but the second the audience sees a static image, they’ll click back out. Without engaging video to accompany your podcast, you run the risk of low listener engagement. This means that its users want to watch videos-even if they’re listening to a podcast that’s traditionally only audio. It may seem like you can just upload what you’ve already got, throw on a static image to accompany the audio, and call it a day, but that’s not the case. Mainly, if you don’t have the proper amount of time to devote to a new medium. On the flip side, there are reasons to stay away from YouTube. ✴ Why you shouldn’t put your podcast on YouTube You can not only see who your audience is and where they came from, but you can also see how long they listened to an episode. YouTube also has much better analytics than your traditional podcasting service. ![]() Your listeners can just leave a comment, right there below the video. ![]() You don’t have to plead with people to go through the cumbersome process of leaving a review on iTunes. And with so many people actually turning to YouTube as their source for podcasts, it would be great to tap into that potential audience.Īnother plus? It’s way easier to get your audience to engage with content on YouTube. The big argument for putting your podcast on YouTube is that it’s another avenue for new listeners to find your content. ✴ Why you should put your podcast on YouTube ![]() Let’s break down the pros and cons to decide whether YouTube is right for you. The real question is should you put your own podcast on YouTube? Just because something is there doesn’t necessarily mean you have to take advantage of it-nor should you. Now, some might argue that a podcast on YouTube is not a podcast at all because it doesn’t have an RSS feed, but we will leave that for someone else to debate. When you think of YouTube, a lot of things probably come to mind before you think “podcasts.” In reality, YouTube is the single most popular place to listen to podcasts, exceeding both Spotify and Apple Podcasts by a long shot.
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